Brand24 alternative

Brand24?
Try Lolly Instead.

Lolly is the AI-powered Brand24 alternative to monitor conversations, uncover emerging signals, understand your audience, and turn social intelligence into action.

Trusted by teams to turn customer voice into action

4.8★★★★★rated on G2
  • Morgan Stanley
  • airbnb
  • Apple
  • Alibaba
  • Amazon
  • Toyota
  • Google
  • Microsoft
  • Infosys
Why Lolly

Considering Brand24? Go beyond listening with AI-powered intelligence.

Social listening shouldn't stop at collecting mentions. Lolly uses AI to understand conversations, surface emerging trends, detect important changes, and turn millions of social signals into insights your teams can act on.

1

Monitor Every Conversation

Track brand, product, competitor, and industry conversations across the channels that matter.

2

Understand What People Mean

Use AI to analyze sentiment, topics, intent, and conversation themes beyond simple mention counts.

3

Detect Signals Early

Identify emerging trends, spikes, anomalies, and reputation risks before they become bigger issues.

4

Turn Signals Into Action

Transform social conversations into insights for marketing, product, brand, and strategy teams.

With Lolly

AI-powered intelligence, not just monitoring
Cross-platform conversation insights
Brand, competitor and industry tracking
Actionable insights from social signals
Faster, smarter decision-making

With Brand24

Monitoring without deeper intelligence
Limited visibility across conversations
Fragmented brand and market insights
Manual analysis to find opportunities
Slower insight-to-action workflows

See what sets Lolly apart

The monitoring you expect, plus the reputation and creator layers Brand24 skips.

Capability
lolly
Brand24
Real-time mention & sentiment monitoring
Included
Included
Competitor tracking & comparison
Included
Included
AI insights & recommendations
Included
Included
Three tracking lenses: Brand, Competitor & Industry
Included
Not included
Review-score aggregation
Included
Not included
AI review intelligence report
Included
Not included
Creator discovery by niche
Included
Not included
Built-in creator outreach & bulk messaging
Included
Not included
Find creators working with your competitors
Included
Not included
AI-powered intelligence workflow

One AI-Powered Workflow for Social Intelligence

Monitor conversations, uncover signals, understand your audience, and turn social intelligence into action with AI.

LISTENMonitor brand, product, competitor, and industry conversations across the channels that matter.
UNDERSTANDAnalyze sentiment, topics, intent, and audience conversations with AI.
DETECTIdentify emerging trends, anomalies, and reputation signals before they escalate.
INVESTIGATEExplore the conversations, sources, audiences, and themes behind every important signal.
COMPAREBenchmark your brand against competitors across sentiment, conversation volume, and share of voice.
ACTTurn social signals into actionable insights for marketing, product, brand, and strategy teams.
MEASURETrack how conversations, sentiment, and brand perception change over time.

Where Lolly beats Brand24 on G2

The seven metrics that matter when teams pick a social listening platform. Lolly leads on every one.

Ratings on
lolly
Brand24
Meets Requirements
9.6
9.0
Ease of Use
9.7
9.3
Ease of Setup
9.5
9.4
Ease of Admin
9.5
9.2
Quality of Support
9.8
9.4
Ease of Doing Business With
9.7
9.4
Product Direction
9.6
9.1
What customers say

See What Users Say About Lolly

Lolly delivered! Easy to navigate, helpful team & amazing collaborations. Highly recommended!

Oma U
Oma U
Founder

Our Outstanding Experience with Lolly

Olympia S
Olympia S
Senior Director

An Impressive Performance by Lolly

Ivan L
Ivan L
Founder & CEO

Delivering Unique Concepts with Lasting Impact

Hank B
Hank B
CEO
Microsoft TeamsMicrosoft Teams
SlackSlack
Google WorkspaceGoogle Workspace
More coming soon

Bring Ana, Your AI Analyst Into Your Everyday Workflow

Connect Lolly with Microsoft Teams, Slack, and Google Workspace to interact with Ana, access actionable intelligence, and bring insights into the flow of your team's work.

Explore Integrations

Frequently asked questions

What is Lolly's Social Listening platform?

Lolly is an AI-powered Social Listening platform that helps brands monitor conversations, understand audience sentiment, identify emerging trends, track competitors, and turn social signals into actionable intelligence.

How does Lolly's AI-powered Social Listening work?

Lolly uses AI to analyze social conversations and identify sentiment, topics, trends, anomalies, and other signals that can help teams understand how their brand and market are changing.

Can Lolly monitor my brand and competitors?

Yes. Lolly can help teams monitor brand, product, competitor, and industry conversations to understand changes in perception, conversation volume, and competitive activity.

Can Lolly detect emerging trends and reputation risks?

Yes. Lolly's intelligence capabilities can surface important changes, emerging conversations, anomalies, and signals that may require attention.

Can Lolly analyze sentiment?

Yes. Lolly uses AI-powered analysis to help teams understand sentiment and the themes driving conversations around their brand, products, and competitors.

How is Lolly different from other Social Listening platforms?

Lolly combines Social Listening with AI-powered signal analysis to help teams move beyond collecting mentions and dashboards toward understanding what is changing, why it matters, and what they can do next.

Can I try Lolly before switching from my current platform?

Yes. Book a demo and see Lolly's AI-powered Social Listening platform for yourself.

Ready to turn conversations into intelligence?

Turn Every Social Signal Into Intelligent Action.

Monitor conversations, uncover emerging signals, understand your audience, and make faster decisions with Lolly's AI-powered Social Listening platform.