Lolly uses AI-powered intelligence to continuously benchmark competitors, track share of voice, uncover emerging category trends and monitor regulatory signals, so you can make faster, more informed strategic decisions.
airbnb
Apple
Alibaba
Amazon
ToyotaTraditional research
New competitors emerge. Products launch. Market conversations shift. Trends accelerate. Regulations change.Competitors launch, conversations shift, trends accelerate.
Traditional research gives you a snapshot of the market.Traditional research only gives you a snapshot.
Lolly
Lolly continuously monitors the signals shaping your competitive landscape — giving you a live, connected view of what is changing, who is driving it, where you stand, and what could be next.Lolly gives you a live view of what’s changing, who’s driving it and where you stand.
Lolly’s capability
What it delivers:
What it delivers:
What it delivers:
What it delivers:
What it delivers:
Technical capabilities
Monitor competitors, categories and industries through one intelligence layer. Lolly continuously detects relevant conversations and signals across social, media, forums and other monitored sources, giving teams a consistent view of market activity.Monitor competitors and categories across social, media and forums in one intelligence layer.
Track exactly what matters to your strategy. Build watchlists around competitors, products, brands, topics, categories, industry terms and other market signals, and monitor as many entities and themes as your intelligence workflow requires.Build watchlists around competitors, products, topics and industry terms. No entity limits.
Turn market signals into insights, not more data. Lolly uses AI to identify patterns, emerging themes, competitive movements and meaningful changes across the market, helping teams move from searching for information to understanding what matters.Lolly’s AI finds patterns, emerging themes and competitive moves, so teams see what matters.
Know when something important starts moving. Lolly continuously analyzes market activity to identify changes in conversation, competitor momentum and emerging themes, helping teams act on signals while they are still developing.Get alerted when conversation, competitor momentum or a theme starts to move.
Know where every insight comes from. Every competitive and market signal can be traced back to the underlying mentions and sources, giving strategy teams the evidence they need to validate findings, build business cases and support decisions.Every insight links back to its mentions and sources, ready for a business case.
Your share is up 2.4 points, and it came from one theme, not broad lift.
“Circular packaging” is running at 2.8× velocity in your category you are cited in it, Rival A is not.
A draft policy filing six hours ago touches the same theme. It is on the same timeline.
Ana turns continuous market signals into concise, decision-ready intelligence. Ask a question about a competitor, category, market or trend and Ana brings together the relevant signals, context and evidence.
How Ana helps
| Capability | Lolly | Traditional research |
|---|---|---|
| Continuous competitor monitoring | Limited | |
| AI-powered intelligence | Limited | |
| Competitive benchmarking | Periodic | |
| Share of voice | Periodic | |
| Category trend detection | Periodic | |
| Regulatory monitoring | Separate | |
| Multi-source intelligence | Fragmented | |
| AI analyst | Ana | — |
| Source-level evidence | Limited | |
| Exportable intelligence | Limited |
Industries covered
Financial Services · Technology & SaaS · CPG & FMCG · Automotive · Media & Entertainment
Outcome
Don’t just collect information about your market.
Understand what is changing, why it matters, and what you should do next.
Competitive & Industry Intelligence helps teams continuously understand competitors, markets, categories, trends and industry developments, so they can make faster, more informed strategic decisions.
Lolly continuously monitors competitors, topics, categories and market signals, then uses AI-powered analysis to surface relevant insights, trends and competitive movements.
Yes. Lolly enables teams to compare competitors across share of voice, mentions, sentiment, engagement and other relevant competitive signals.
Yes. Lolly monitors category and industry conversations to identify emerging themes and shifts in momentum.
Yes. Lolly provides sourced and timestamped intelligence that can be used to research markets, competitors, companies and industry developments.
Yes. Relevant regulatory and policy conversations can be monitored alongside competitive and industry signals, to help teams identify potential risks and market impacts.
Ana is Lolly’s AI analyst. She answers questions about competitors, markets, categories and trends using the intelligence available in your Lolly workspace.
Get the competitive and market intelligence you need to understand your landscape, anticipate change, and make decisions with confidence.
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