Questions
Find recurring questions and information gaps in public conversation.
Social Media IntelligenceHealthcare & PharmaUnderstand the conversations
Understand the conversations
shaping healthcare brands
Understand patient and consumer conversations around treatments, products, experiences and health topics while they are developing across the open web.
Built for teams that need public conversation context with appropriate review and governance.
- Morgan Stanley
airbnb
Apple
Alibaba
Amazon
Toyota- Google
- Microsoft
- Infosys
Why it matters
Public conversation reveals questions and experiences
between formal research cycles
Lolly organizes public discussion around products, services, treatments, experiences and health topics so teams can identify themes worth investigating within approved medical, privacy and regulatory processes.
Experiences
Identify themes around product, service and patient experience.
Perception
Track how public narratives and sentiment evolve over time.
How it works
Bring patient and consumer conversation
into context
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02
03
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Monitor product and brand conversation
Track public discussion around products, services, launches and brand perception.
Identify emerging themes
Surface recurring questions, concerns, experiences and language that warrant investigation.
Understand patient and consumer sentiment
Analyze conversation drivers rather than relying only on aggregate positive or negative scores.
Track category narratives
Compare themes and perceptions across competitors, therapies or categories where appropriate.
Support reputation monitoring
Detect unusual shifts in public conversation so communications teams can investigate quickly.
What questions are people asking about our new treatment?
Public conversation is up 1.8× since launch, mostly in forums and patient communities.
Access and cost are the most frequent questions — 94 posts ask about coverage.
Three posts mention side effects. I have flagged them for your review process.
1.8× baseline94 posts3 for review
Ask anything...
Meet Ana
Your AI analyst for healthcare conversation
Ask Ana which themes, questions and experiences are developing in public conversation — with review built into the workflow.
- Summarize public conversation around products and services
- Surface recurring questions and information gaps
- Explain shifts in patient and consumer sentiment
- Compare category narratives where appropriate
- Flag posts that need medical, legal or compliance review
The workflow
From public conversation to
reviewed healthcare insight
01Define an approved research questionScope agreed before listening begins.
02Monitor relevant public conversationPublic sources only, captured with context.
03Identify themes and changesPatient experience, access and awareness.
04Validate source contextRead the original post before it is interpreted.
05Apply medical, legal or compliance review where requiredReview sits inside the workflow, not after it.
06Share the appropriate insightOnly what review allows, with the evidence attached.
Use cases
Healthcare and pharma use cases
across the conversation lifecycle
Brand perception
Understand how people describe brands, products and experiences across public channels.
Questions we get asked first
What is social intelligence for healthcare?
It is the analysis of public online conversation to understand themes, perceptions and discussion around healthcare brands, products and topics.
Can pharma teams use social listening?
Yes, as a research and monitoring input, subject to the organization’s privacy, regulatory, medical and legal requirements.
Does social intelligence replace clinical or patient research?
No. It can complement approved research and internal data by providing public, spontaneous conversation context.
What can healthcare teams monitor?
Teams may monitor brand, product, service, category and reputation topics, depending on the approved use case and data governance requirements.
Who uses healthcare consumer intelligence?
Brand, communications, insights, marketing, reputation and research teams may use it with appropriate governance and review.
Understand the conversation
around your brand
Explore public themes, sentiment and emerging discussion around healthcare products, services and categories with the right review processes in place.
Book a demo now