Influencer & Affiliate MarketingInfluencer Discovery & Campaign Management

Find the right creators
to run better campaigns using AI Find the right creators with AI

Discover creators using audience, content, category, geography and performance signals, then manage outreach, campaigns, content and measurement in one AI powered platform.

Built for teams picking creators on fit

  • Morgan Stanley
  • airbnb
  • Apple
  • Alibaba
  • Amazon
  • Toyota
  • Google
  • Microsoft
  • Infosys

Why it matters

Move from creator search
to campaign execution quickly

Creator discovery is only useful when teams can turn a relevant shortlist into active partnerships. Lolly connects contextual creator discovery with campaign workflows using AI so teams can evaluate fit, activate creators and understand results without moving between disconnected tools.Find creators that fit, activate them and measure results in one AI-powered workflow.

Discover

Search 380M+ indexed profiles by the signals that matter.

Creator search results filtered by audience, category, location and language

Evaluate

See what creators actually publish before you shortlist.

Creator profile with recent posts and checks for audience match, content quality and brand safety

Activate

Move the shortlist into outreach, briefs and live campaigns.

Shortlist, outreach, brief and live campaign steps connected to a creator brief ready to send

Measure

Connect creator activity to engagement and outcomes.

Campaign performance panel with engagement, conversions and revenue over time

How it works

Contextual creator intelligence to
discover, activate & learn

01
02
03
04

AI creator discovery

Use Lolly’s AI to find the right creators from 380M+ indexed profiles using contextual, audience, category, geography, content, and performance signals.

Visual & content intelligence

Understand what creators actually publish through visual brand and content detection to help evaluate the creators.

Campaign management

Use a single workflow to manage creator outreach, briefs, negotiations, deliverables, approvals, and campaign activity.

Trend & sentiment signals

Use category sentiment and trend signals to identify creators and conversations gaining momentum.

Ask Ana+ New chatHistory
Find UK beauty creators who fit our spring launch brief.

I found 48 UK beauty creators whose audience, content and past performance fit the spring brief.

The top 12 publish skincare routines weekly and hold engagement above their category baseline.

The shortlist is ranked by fit and ready to move into outreach.

48 matches12 shortlistedUK · beauty
Ask anything...
Meet Ana

Your AI analyst for influencer campaigns

Ask Ana to turn campaign goals into creator shortlists and actionable campaign insights.

  • Discover creators — Find relevant creators based on campaign goals and audience.
  • Evaluate fit — Analyze creator profiles, audiences, content, and past performance.
  • Build shortlists — Rank creators and surface the best-fit partners.
  • Track campaigns — Monitor creator activity, content, and campaign performance.
  • Improve decisions — Turn campaign learnings into smarter creator recommendations.
Ask Ana

The workflow

From campaign brief to
measurable creator growth

01Define the briefSet audience, category, geography, content and campaign requirements.
02Discover & evaluateFind relevant creators and assess audience, content and performance fit.
03Activate partnersMove shortlisted creators into outreach, briefs, negotiations and live campaigns.
04Track performanceMonitor content, engagement and campaign activity as it happens.
05Learn & optimizeUse campaign results to improve creator recommendations and future programs.
Explore the workflow

Use cases

How different teams
use Lolly

Influencer marketing

Discover, shortlist, activate and manage creators.

See how Lolly adds value

Questions we get asked first

How does Lolly help with influencer discovery?

Lolly helps teams discover and evaluate creators using category, audience, geography, content relevance, performance and other program criteria.

Can Lolly search for creators using natural-language requirements?

Lolly is designed around contextual discovery, allowing teams to describe the type of creator or partner they need and refine results using relevant signals.

Can Lolly manage campaigns after discovery?

Yes. Teams can manage outreach, briefs, deliverables, content, approvals and campaign performance in the same workflow.

Can teams evaluate creators beyond follower count?

Yes. Discovery can consider audience context, content relevance, engagement, geography, category and performance signals.

Can Lolly measure creator campaign ROI?

Yes. Campaign activity can be connected to engagement, conversions, revenue and partner contribution where the relevant data is available.

Who uses creator discovery and campaign management software?

Influencer marketing, brand, social, eCommerce, performance marketing and agency teams can use it to manage creator programs at scale.

Ready to turn creator discovery
into measurable action using AI? Turn creator discovery into results

See how Lolly connects discovery, campaign execution and performance measurement in one workflow.

Book a demo now