Now live — the real-time Quick API for live creator data Learn more

lolly
API overview

The World's Richest
Creator Data API

Go from idea to launch faster than ever. Tap into live profiles and analytics for 380M+ creators across Instagram, TikTok, and YouTube — through clean, developer-first APIs.

Join 1,000+ brands who have chosen Lolly

G24.8★★★★★rated on G2
  • Morgan Stanley
  • airbnb
  • Apple
  • Alibaba
  • Amazon
  • Toyota
  • Google
  • Microsoft
  • Infosys

More than creator data

A foundation your team can build a whole product on — not just a dataset.

App-ready data

Skip the heavy lifting. Get structured, ready-to-use responses and save months of engineering work.

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AI-powered search

Our AI search endpoints unlock use-cases that weren't possible before — and give your product a real edge.

Scale without limits

Leave freshness and scale to us. Spend your energy on the product only you can build.

Alex RiversAlex Rivers @alexrivers
12.4MFollowers8.2%Engagement

Discovery API. Search every creator.

Query 380M+ creators across TikTok, Instagram, and YouTube.

TikTok380M+InstagramYouTube
fitness creators · US · 50k+
@maya.moves1.5M · 6.4% ENG98% match
@lia.mua1.2M · 5.9% ENG96% match
@leo.trains840K · 5.1% ENG94% match

Pull full reports — audience, engagement rate, fraud checks, average views, and more.

690
Avg likes
42
Avg comments
2.5%
Avg views

Find creators with AI search, or with plain keywords, filters, and audience demographics.

Search with AI
InstagramTikTokYouTube
Woman wearing a 1920s outfit

Explore brand collaborations, sponsorships, and creator timelines.

Brand collaborations
🛍️👟🎧💄
Learn more

Quick API. Real-time creator data.

Query live, unfiltered data straight from a creator's profile.

GET /api/public/v1/influencers/lookup
{
  "data": {
    "basic_profile_information": {
      "username": "janedoe",
      "verification_status": true
    },
    "performance_engagement": {
      "followers": 1200000,
      "engagement_rate": 3.42
    }
  }
}

Track campaign posts, monitor mentions, and watch performance move in real time.

@lunavisuals@lunavisuals95,000 followers4.2%
Recent mentions
@mention#campaign+12 more
Mentions today04.2%

Analyse content, enrich your workflows, or pull live metrics for market and brand intelligence.

GET /api/public/v1/influencers/lookup?platform=instagram
GET /api/public/v1/influencers/lookup?platform=tiktok
GET /api/public/v1/influencers/lookup?platform=youtube
Learn more

Trusted by the teams building the creator economy

Olympia S.
Olympia S.Senior Director of Brand Marketing
G2
Lolly are incredibly quick in their responses, so if we were having issues or not getting the results we expected, they are always able to change direction and pivot. And for us, that is extremely great.
Jay K.
Jay K.President, Paragon Laboratories
G2
Giving our users access to creator data this deep and detailed is a big deal. The creator economy is core to how we go to market — partnering with Lolly opens up a whole new channel for their growth.
Stacie M.
Stacie M.Senior Director, Growth Marketing
G2
We plugged into the Lolly API in days, not months. The data depth and freshness mean our team ships creator features we simply couldn't build before.

One API. Unlimited creator possibilities.

Custom influencer marketing platform.

Build and launch influencer marketing software with live creator data at the core.

AI applications and agents.

Feed clean, structured creator data to your models, agents, and enrichment pipelines.

Internal tools and workflows.

Wire creator intelligence into the internal dashboards and workflows your team runs on.

Built for production. Ready to scale.

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GET
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}POST

Developer-first by design. The Lolly API takes you from an idea to production-ready as fast as possible.

  • Predictable, resource-oriented endpoints and URLs, built on REST principles.
  • Stateless communication and a uniform, consistent interface.
  • Clean, structured JSON that makes requests and responses easy to handle.

See every search. Every response.

Requestapi-app.lolly.com
curl -X GET \
  'https://api-app.lolly.com/api/public/v1/influencers/lookup?platform=instagram&username=janedoe' \
  -H 'Authorization: Bearer lly_live_<your_key>'
Response200 OK · application/json
{
  "meta": {
    "request_id": "req_9f8c1a2b3d4e5f60",
    "api_version": "v1"
  },
  "data": {
    "basic_profile_information": {
      "username": "janedoe",
      "influencer_name": "Jane",
      "url": "https://www.instagram.com/janedoe/",
      "verification_status": true,
      "is_private": false
    },
    "performance_engagement": {
      "followers": 286927835,
      "engagement_rate": 0.34,
      "engagement_breakdown": {
        "average_likes": 972429,
        "average_comments": 5628
      }
    }
  }
}

Let’s build something powerful.

Tell us what you’re building. Book a call, share your goals, and start shipping on Lolly.

Book a demo

Tell Us What You're Building.

Request a demo

Frequently asked questions

Generate an API key in your Lolly account under API access — the full key (lly_live_…) is shown once, so store it securely. Send it on every request in the Authorization header as a Bearer token. Keys need the influencers:read and influencers:refresh scopes to call the lookup endpoint.

Instagram, TikTok and YouTube. Pass platform=instagram, tiktok or youtube together with a username to GET /api/public/v1/influencers/lookup. Results are cached per platform, so the same handle on different platforms never collides.

A Report lookup returns the full, enriched profile — audience demographics, engagement, posts and more — and resolves in about 70 seconds via polling. A Quick lookup returns a fast, lightweight snapshot in a single call (~5–12s, no polling). A Report costs 1 credit; a Quick costs 0.05 credit.

Credits are spent only on a definitive result — a returned profile (200) or a confirmed no-result (404). You are never charged while a lookup is still processing (202), when you are out of credits (402), or on an upstream error (502). Charges are idempotent per request, and unused credits roll over during your term.

Requests are throttled to 60 per minute per API key. Every response carries X-RateLimit-Limit, X-RateLimit-Remaining and X-RateLimit-Reset headers; if you go over the limit you get a 429 with a Retry-After header telling you how long to wait.

An account that exists but sits below the ~900-follower threshold returns 404 not_influencer — distinct from not_found, which means the handle does not exist on the platform. Both are definitive results.

The data infrastructure for creator platforms

Search 380M+ creators and find the right ones fast. Spend the rest of your day building.

Get started