Catch the signal
See relevant conversations as they emerge across social, news, forums and the open web.
Social Media IntelligenceReal-Time Social ListeningReal-time social listening
Real-time social listening
across every channel
Monitor social, news, forums and the open web in real time. Lolly detects relevant mentions across text, images, video and audio so teams can see important signals as they emerge.
Built for teams that see the signal as it moves
- Morgan Stanley
airbnb
Apple
Alibaba
Amazon
Toyota- Google
- Microsoft
- Infosys
Why it matters
See what’s changing. Understand why.
Act in time.
Important signals do not wait for reporting cycles. Lolly continuously watches relevant conversations so teams can see sudden attention, sentiment shifts, emerging issues and meaningful mentions while there is still time to respond.Lolly watches the conversations that matter, so you catch spikes and sentiment shifts while there’s time to act.
Add the context
Understand who is talking, what changed and what is driving the conversation.
Move with confidence
Prioritize the signals that deserve investigation, escalation or action.
How it works
The intelligence layer to listen,
understand and act
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See mentions as they happen
Track brand, product, executive, campaign, competitor and category conversations as they appear.
Understand text and visual signals
Identify relevant context in text, images, video and audio instead of treating every mention as text-only.
Reduce irrelevant noise
Use context and relevance signals to separate meaningful conversations from unrelated mentions and common-name collisions.
Listen across markets and languages
Organize conversations by market, language, topic and source so global teams can compare what is changing.
Alert the right teams
Surface spikes, sentiment shifts and high-priority conversations quickly so communications, marketing and customer teams can investigate.
What crossed my thresholds in the last hour?
Two things, and the bigger one never says your name.
An unboxing on TikTok shows your bottle for nine seconds, with no brand word in the caption or the top comments. 412 reposts so far.
I held back 1,840 near-duplicate posts. Every mention here still links to its original.
tiktok · 412 repostsfound by image1,840 duplicates held
Ask anything...
Meet Ana
Your AI analyst for real-time social listening
Ask Ana to make sense of every signal across social and the open web, from mentions and visual content to emerging conversations.
- Find what matters — Surface important mentions across platforms and sources.
- Understand context — Analyze text, images, video, logos, and visual signals.
- Spot trends early — Identify emerging conversations, themes, and changes in sentiment.
- Trace every signal — Connect insights back to the original platform and source.
- Turn signals into action — Summarize what’s happening and highlight what needs attention.
The workflow
From mention to signal
Trace the finding back to the conversations that explain what changed.
01Define what mattersSet your focus with relevant brands, products, competitors or campaign topics.
02Lolly collects relevant conversationsAcross social media, news, forums and the open web.
03AI classifies context and relevanceAnalyzes sentiment, topics, audience and intent.
04Important changes are surfacedDetects trends, spikes and emerging issues.
05Teams investigate the source and decide what to do nextTake action, monitor, escalate or dig deeper.
Use cases
How real-time listening supports
different teams
Brand monitoring
Track brand mentions, sentiment shifts and the conversations driving perception.
Questions we get asked first
What is real-time social listening?
It is continuous monitoring and analysis of online conversations so teams can detect meaningful changes without waiting for a scheduled report.
What can Lolly monitor?
Lolly is positioned to monitor social, news, forums and the open web, including text, images, video and audio signals.
How is social listening different from social media monitoring?
Monitoring focuses on finding mentions and events. Listening adds context, patterns, sentiment and themes so teams can understand what the conversation means.
Can social listening detect visual mentions?
Lolly’s SMI positioning includes multimodal detection across text, images, video and audio, allowing teams to look beyond explicit text mentions.
Who uses real-time social listening?
Brand, communications, marketing, insights, customer experience, product and reputation teams can use it for different monitoring workflows.
See what is happening
right now
Explore live conversations around your brand, competitors and category and trace important signals back to the source.
Book a demo now