See
See how AI assistants describe your brand.
AI VisibilityAI Brand PerceptionUnderstand how AI describes
Understand how AI describes
your brand and why
Lolly analyzes the attributes, sentiment and narratives AI associates with your brand, traces them to influential sources and identifies inaccurate or incomplete representation.
Built for teams shaping brand representation in AI
- Morgan Stanley
airbnb
Apple
Alibaba
Amazon
Toyota- Google
- Microsoft
- Infosys
Why it matters
Move from AI mentions
to AI brand perception
Being mentioned in an AI answer is only the beginning.
Lolly helps teams understand the language, sentiment, attributes and source material shaping how AI represents the brand.
Analyze
Break descriptions down into the attributes behind them.
Validate
Check which sources shape AI answers about you.
Improve
Close the gaps between AI perception and reality.
How it works
Understand the story AI tells
about your brand
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02
03
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05
Define the questions
Set the prompts and categories where you want to understand brand representation.
Capture AI descriptions
See how AI describes, recommends and positions your brand.
Analyze perception
Understand sentiment, themes, attributes and recurring descriptions in AI responses.
Check source accuracy
Identify the sources influencing answers and flag inaccurate or incomplete information.
Find representation gaps
Spot where the AI narrative differs from your intended brand story or current facts.
How does AI describe our brand right now?
AI answers most often describe your brand as premium and well made, but expensive.
The price claim traces to a 2021 comparison article that predates your new pricing.
Your sustainability program is not mentioned in any tracked answer.
Premium1 outdated sourceSustainability gap
Ask anything...
Meet Ana
Your AI analyst for brand perception
Ask Ana how AI describes the brand, which sources shape the narrative, and where the representation is inaccurate or incomplete.
- Summarize AI brand perception
- Identify recurring attributes and themes
- Explain sentiment in AI responses
- Trace answers to influential sources
- Flag perception, representation and source-accuracy gaps
The workflow
From AI perception
to a more accurate brand story
RepresentationNarrativeSourcesAccuracyImprovement
01Start with the representationIdentify the AI description, recommendation or claim you want to understand.
02Understand the narrativeLook at the language, themes and sentiment shaping the representation.
03Trace the sourcesSee which websites and content are influencing the answer.
04Validate the informationIdentify outdated, inaccurate or incomplete information affecting perception.
05Improve the source materialUse the findings to guide content, PR and information updates.
Use cases
Built for teams shaping
brand representation in AI
Brand Teams
Understand how AI describes the brand and where perception differs.
Questions we get asked first
What is AI brand perception?
AI brand perception is how AI-generated answers describe, position and characterize a brand.
How does Lolly analyze AI perception?
Lolly analyzes AI responses for brand representation, sentiment, themes and source signals.
Can Lolly identify inaccurate information?
Yes. The platform is designed to identify inaccurate, outdated or misleading information influencing brand representation.
Can I see which sources influence AI answers?
Yes. Lolly connects AI visibility data with source intelligence to show what is shaping answers.
Can competitors be analyzed too?
Yes. Competitor representation can be compared across the same monitored prompts.
How can Ana help?
Ana can summarize perception, explain recurring themes and trace representation issues to source evidence.
See how AI
represents your brand
See the story AI tells about your brand, understand what shapes it and identify where source improvements may strengthen representation.
See AI brand perception