Intelligence SuiteSocial Media Intelligence

Agentic social media intelligence
to monitor, understand and act Social intelligence to monitor and act

Lolly continuously monitors conversations across social media, detects emerging trends and risks, and gives your teams the insights they need to respond faster.

25M+sources indexed
7social networks
5web & community types
4review platforms

Built for brands, agencies and PR teams

4.8★★★★★rated on G2
  • Morgan Stanley
  • airbnb
  • Apple
  • Alibaba
  • Amazon
  • Toyota
  • Google
  • Microsoft
  • Infosys

Most social listening tools stop at text

Other tools

A logo dropped into a meme. A brand mentioned inside a screenshot. A synthetic voice clip circulating in a video. None of that shows up in a keyword search.A logo in a meme. A brand in a screenshot. A synthetic voice in a video. None of it shows up in a keyword search.

Covers

Text mentions

Lolly

Lolly runs every captured image and every sampled video frame through facial matching, logo detection, OCR and manipulation scoring on top of text and sentiment. A mention doesn’t have to be typed out to be caught.Lolly scans every image and video frame for faces, logos, text and manipulation, so mentions are caught even when nothing is typed.

Lolly adds

ScreenshotsVideo framesVoice clips

Lolly’s capability

The intelligence layer for a complete view of your social media landscape A complete view of social media

Mentions from 15+ platforms flowing into one live feed of text, image and video
01

Real-TimeSocial Listening

Catches every mention — text, image and video the moment it lands, across social, news, forums, podcasts and the open web.

What it delivers:

  • Realtime monitoring across 15+ social platforms and the open web
  • Text, image and video mention detection in one intelligence stream
  • Logo, facial and visual matching to catch mentions that aren’t explicitly typed
  • OCR detection across images and video frames
  • Multilingual monitoring across posts, comments, bios and page names
  • A unified dataset that can be traced back to the original platform and source
Topics ranked by velocity, with the fastest rising one highlighted
02

TrendDetection

Flags emerging conversations and spikes before they break into mainstream coverage, ranked by velocity and authenticity.

What it delivers:

  • Real-time detection of emerging topics and conversation spikes
  • Trend velocity to identify what is accelerating fastest
  • Authenticity scoring to separate organic momentum from coordinated activity
  • Early identification of conversations gaining traction across platforms
  • Alerts when spikes cross defined thresholds
  • Context around the people, topics and content driving the trend
Two campaigns compared by performance, with the top result traced back to its source post
03

Social MediaAnalytics

Reach, engagement and growth metrics are measured per platform and per entity, reconciled back to the underlying mention data.

What it delivers:

  • Reach and engagement metrics by platform and entity
  • Cross-platform performance measurement
  • Share of conversation and mention volume over time
  • Metrics reconciled to raw, timestamped mentions
  • Campaign and content performance analysis
  • CSV and JSON exports for reporting and downstream analysis
Top markets on a world map, with the people driving the conversation
04

Audience &Consumer Insights

Demographic and behavioral signals are layered onto monitored conversations to reveal who is driving the conversation and what matters to them.

What it delivers:

  • Audience demographic breakdowns across monitored conversations
  • Behavioral and interest signals around key topics
  • Identification of creators and audiences driving conversation
  • Geographic and market-level audience insights
  • Sentiment and seven-class emotion analysis
  • Audience trends connected to the conversations and topics shaping them
Mentions from 15+ platforms flowing into one live feed of text, image and video
Topics ranked by velocity, with the fastest rising one highlighted
Two campaigns compared by performance, with the top result traced back to its source post
Top markets on a world map, with the people driving the conversation

Detection capabilities

Evidence you can trust
and intelligence you can act on

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Stop switching between sources to find the full story

Bring social, web, news, blogs and forums into one view. Lolly connects signals from across sources so your team can see the full conversation without jumping between platforms.Social, web, news, blogs and forums in one view, so you see the full conversation.

ALL SOCIAL MEDIA PLATFORMSWEB + SOCIAL COVERAGETRACE BACK TO SOURCE

Understand what people are saying in any language

Monitor conversations across languages and understand what people are saying, how they feel and what is changing. Lolly analyzes multilingual posts, comments, profiles and other social content.Understand what people say and feel in any language, across posts, comments and profiles.

MULTILINGUAL ANALYSISSENTIMENT + EMOTIONMORE THAN POSTS

Detection that understands images

Identify your brand in images and video even when your name is never mentioned. Lolly detects logos, products, visual references and text inside images and video frames.

LOGO DETECTIONVISUAL MATCHINGTEXT IN IMAGES & VIDEOSOURCE IDENTIFICATION

Know when content has been manipulated

Identify manipulated and AI-generated images, video and audio before they become a reputation risk. Lolly provides the evidence to help your team understand what changed and where the content came from.Spot manipulated and AI-generated media early, with evidence of what changed and where it came from.

MANIPULATION DETECTIONAI-GENERATED CONTENTAUDIO DEEPFAKE DETECTION

Distinguish real engagement from bot activity

Separate genuine conversations from coordinated or automated activity. Lolly identifies unusual posting patterns and clusters of near-identical content, so engagement volume doesn’t give you a false picture.Lolly flags coordinated posting and near-identical content, so bots don’t inflate your numbers.

AUTHENTICITY ANALYSISACTIVITY PATTERN ANALYSIS

Cut through the noise without losing the data

Filter irrelevant conversations without deleting the underlying data. Lolly lets your team fine-tune what counts as relevant while keeping the original records available for review and export.Filter out noise without deleting data. Original records stay available for review and export.

TUNE YOUR MONITORINGKEEP THE ORIGINAL DATA
DETECTED
Ask Ana+ New chatHistory
What changed in the last 24 hours?

Three things moved. The largest is visual, not textual.

A creator repost pushed TikTok mentions +340% your brand appears as a logo inside the video, with no brand string in the caption or the top 20 comments.

One manipulated video crossed your escalation threshold. The evidence pack is ready.

tiktok · 412 postsmanipulation 0.913 creators matched
Ask anything...
Meet Ana

Your AI analyst that turns data into decisions

Ana reads every mention captured and surfaces what actually matters: a spike worth escalating, a trend worth a content brief, or a creator driving the conversation. She sits natively across both the Intelligence and the Influencer/Affiliate suites.

How Ana helps

  • Natural-language search across every monitored mention, in any language
  • Automated trend and spike summaries, delivered before manual discovery
  • Real-time alerts when spikes, crisis signals or opportunities cross thresholds
Meet Ana

Built for PR, brand, strategy
and enterprise agency workflows

PR & CommunicationsBrand & MarketingCompetitive StrategyAgencies & Consultancies

Spot emerging issues before they become headlines.Spot issues before they make headlines.

  • Monitor social, web, news, images and video in one place to spot any issues.Social, web, news, images and video in one place.
  • Get alerts on spotted issues with the evidence attached, so your team can assess quickly.Alerts come with the evidence attached.
  • Get real-time alerts and recommendations when conversation volume or sentiment changes unexpectedly.Real-time alerts when volume or sentiment shifts.

See how your campaigns are really performing.

  • Measure reach and engagement across every platform from one view.Reach and engagement across every platform.
  • Understand how audiences feel about your campaign across languages and markets.Audience sentiment across languages and markets.
  • See which audiences are responding and what is driving engagement.See who responds and what drives engagement.

See what’s changing in your market before your competitors do.See market changes before competitors do.

  • Track competitors using the same signals you use to monitor your own brand.Track competitors like your own brand.
  • Compare share of voice using real, time-stamped conversations.Share of voice from real conversations.
  • Spot fast-growing topics and market shifts before they become mainstream.Spot fast-growing topics early.

Manage every client from one place.

  • Keep every client and brand separate while managing them from one platform.Every client separate, in one platform.
  • Keep the original data behind every report, with irrelevant signals clearly flagged.Original data kept behind every report.
  • Customize monitoring for each client without waiting for vendor support.Custom monitoring for each client.

Industries covered

Retail & E-commerce · CPG & FMCG · Media & Entertainment · Technology & SaaS · Financial Services · Healthcare & Pharma · Automotive · Travel & Hospitality

Talk to sales

Why global brands replace
legacy listening tools with Lolly

CapabilityLollyTypical listening tools
Text mention detection
Facial and logo detection in images & videoRare
OCR on images and video framesLimited
Deepfake and AI-generated content detectionNo
Bot network and coordinated behavior detectionLimited
Cross-platform impersonation linkingNo
Unified with influencer and affiliate dataNo
Get started

Questions we get asked first

What is social media intelligence?

Social media intelligence is the real-time collection, monitoring and analysis of conversations across social platforms, news, forums and the wider web. Lolly goes beyond text-based listening by detecting logos, faces, text inside images, video-frame content and synthetic media — so teams can capture mentions that traditional keyword monitoring misses.

Which platforms does Lolly monitor?

Lolly monitors 15+ social platforms, including Facebook, Instagram, Threads, TikTok, X, YouTube, LinkedIn, Reddit, Pinterest, Snapchat, Bluesky, Mastodon, Telegram, Discord and WhatsApp public channels, alongside a continuous crawl of the open web, news, blogs, forums and podcasts.

Can Lolly detect mentions that don’t contain our brand name?

Yes. Lolly can identify visual and contextual mentions using logo detection, image-in-image matching, OCR and other visual detection capabilities. This means a brand shown inside a meme, screenshot, or video can be detected even when the brand name never appears in the caption or comments.

Can Lolly detect deepfakes and AI-generated content?

Yes. Lolly scores images and video for manipulation using frame-level forensic evidence and can flag AI-generated media with model attribution. Synthetic audio can also be detected on video soundtracks, helping teams identify potentially manipulated or synthetic content before it becomes a larger reputation or communications issue.

Does Lolly support multiple languages?

Yes. Lolly’s text matching, sentiment, emotion analysis and OCR are designed for multilingual monitoring. Language is automatically detected and stored using ISO 639-1, while sentiment is classified into positive, negative and neutral with a seven-class emotion model.

How does Lolly identify emerging trends?

Lolly continuously analyzes conversation volume, velocity and coordinated behavior to identify topics that are gaining momentum. Trends can be ranked by velocity and authenticity, helping teams distinguish genuine emerging conversations from artificial or coordinated spikes.

Can Lolly distinguish organic conversations from bot-driven activity?

Yes. Lolly uses coordinated behavior detection to identify near-identical content appearing across multiple accounts within a short period. It scores the authenticity of the activity rather than relying on volume alone, helping teams distinguish organic momentum from potential bot or coordinated activity.

Can we trace insights back to the original mentions?

Yes. Lolly retains the underlying captured records and allows views to be decomposed back to the source platform. Raw data can be exported while noise is flagged rather than deleted, providing teams with source-level evidence behind their analysis.

Can Lolly integrate with our existing data infrastructure?

Yes. Lolly provides CSV and JSON exports, REST API access and webhooks for pushing threshold-based events into existing workflows. It also supports SIEM integrations including Splunk, Sentinel, Elastic, QRadar and Google SecOps.

Ready to turn every signal
into intelligent action ?

Go beyond what you already know to discover the signals that matter. Book a demo and see Lolly continuously monitor, analyze and turn your social landscape into actionable intelligence.Book a demo and see Lolly turn your social landscape into intelligence you can act on.

Book a demo now